What more appropriate topic for a late Friday afternoon than….alcohol? I’ve got good news for those businesses sporting a liquor license: according to an article I found throught the National Restaurant Association, alcohol sales continue to climb (albeit slowly) in these somewhat uncertain times:
“According to the Norwalk, Conn. research company, wine consumption increased 4%, while distilled spirits were up 3.2% and beer rose 1.2%.”
Now that’s reason to celebrate, isn’t it? Even better, one of my favorite beverages is doing exceedingly well (but keep your eyes peeled for the effects of a bit of a hops shortage this year):
“Craft beers also saw double-digit growth, while wine continued to find appeal with newer drinkers.”
So while Americans may be tightening their belts, they’re willing to spend a little extra once in a while for a really great beer. So keep your back bar coolers stocked, and your taps running smoothly!
